Focus, But Where?

‘Focus, But Where?’ is a web-based hidden object game that playfully explores the intersection of climate change activism and our complex digital landscape. This project was born from the idea that addressing climate change not only requires radical changes in our natural environment but also transformation of the media landscape we inhabit. Through the language of a hidden object game, we guide players through an investigation related issues: From how, under an attention economy, our mode of media consumption encourages activists to curate sensational content for maximum exposure, to how manipulative UX/UI designs crafted by tech companies contribute to echo chambers, polarization, and the spread of misinformation around environmental issues, to the influence of lobbyists on the climate change narrative we consume.

Kexin Liu
Kexin Liu is a China and UK-based multidisciplinary artist, researcher, and designer committed to creating speculative art that nurtures alternative perspectives on the intricate connections between humanity, technology, and the natural world. Her practice involves creating sensory art experiences rooted in scientific research, as well as facilitating public-facing events in collaboration with fellow creatives, academics, and cultural organisations. She is currently a resident at Watershed’s Pervasive Media Studio and a member of ASCUS Art and Science.